Sconticity (pronounced scontìsiti) is the first social deal entirely dedicated to Campania. Like the great systems of the world as Groupon or Living Social, ScontiCity offers daily deals and discounts dedicated to leisure. A purchasing group that is expressed in the ability to save money by purchasing and take advantage of many offers that are exhausted in the short span of few hours.
The design of the service is started from a deep analysis of competitors and local market: on one side it highlights the potential of a system that rewards the first impulse buying, the very large range of other strong competitors. The local market not yet saturated, it is shown as a good ground on which to build a rich and varied offer.
Simplified purchasing procedures & incentives.
The design process of purchasing coupons on Sconticity follows the logic of simplicity: a few small steps to make sure the Deal of the Day. At the same time, we worked on ways to encourage the purchase with a credit system that rewards the most active users. To the Administrator of the system, a control panel that allows for detailed management of all functions and monitoring of all processes in place.
Only a starting point.
The launch of Sconticity has recorded many positive reactions really interesting are the social network to lord it, an enthusiasm that easily keeps track of the number of accessions to Sconticity page on Facebook.
The Campania region was identified as the starting point of the project: an important test, but also a springboard to a nationwide coverage!
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